At this point the Innovation Strategist now has an understanding of the two key components of an Innovation Strategy's structure, namely: • WHAT- the intentions around which types of Pathways will be used (including pertinent details of when and where). • HOW - the intentions around which Vehicles will be used (including precisely where and how they will be used). With this understanding in place, they are now ready to start populating their business' specific Innovation Strategy with actual content. They will go about doing this in a systematic and procedural manner. |